Born and raised in Newcastle in the UK, Man Power is now embedded in the depths of Mexico in Monterrey, a city on the rise after many years of internal strife.
This unique new perspective and observations while on the road as a touring DJ has given Man Power the impetus to launch his new label entitled Me Me Me with his own production ‘Tachyon’ paired with a remix from DJ Tennis.
“It stands to reason that if I’m calling my new label project Me Me Me, then I should be the one doing the talking. Deejaying has to contain a bit of selfishness, as it’s all about playing the music that you love, and other people listening. It’s a simple step to go from choosing the music in a club, to choosing music for a record label.’
‘There currently seems to be a movement of artists forming who are indefinable past the vague limits of their own persona and varied musical mores. I'd like to think I'm part of this movement, so this is my attempt at exploring that concept. I'm trying to work with people who also represent this new popularity in artistic freedom.’
Following releases will feature Axel Boman, Red Axes, Mike Simmonetti, Chida, Fort Romeau, Hammer, Rex The Dog, Daniel Maloso, Last Waltz, James Hadfield (as Elizabeth Collective) and of course Man Power.
‘It's definitely a snapshot of where I'm at, hence the name, but a DJ at his best has always been nothing more than a taste filter, and so Me Me Me is simply an expression of my tastes, and a platform for music by myself and the people I’ve been lucky enough to befriend over the years who share a similar disregard for any musical context.’
‘I'm a big believer of leaning in to criticism. I always like the fact that I think of better jokes about me than anybody else. It kind of makes you bulletproof. Something in my self deprecating north eastern English mentality makes me feel incredibly big headed for deciding to start my own label. Like who do I think I am? So it's me embracing that I guess.’